The Renegade Blog
The Renegade Blog

Useful marketing ideas. Built in public.

Playbooks you can steal, field notes from what we're actually testing, and the occasional deep dive. No giant course required. Take the idea and use it.

Marketing Renegades
Start Here
MARKETING THAT GETS DONE
Start hereSep 24, 20264 min read

Marketing That Actually Gets Done

Most small businesses do not have an idea problem. They have an execution problem. The answer is a simpler marketing system that keeps the important work moving.

Read the article →
Marketing Renegades
Field Notes
TWICE A WEEK
Database & Email2 min read

How One Simple Little Automation My Teenage Son Built, Plus Five Minutes a Week, Has Generated Thousands of Dollars

I'm the worst at consistency. So my son built one tiny email automation in ten minutes, and a year later it has quietly put thousands of dollars in my pocket.

Marketing Renegades
Renegade Playbook
WORK YOUR DATABASE
Database Marketing3 min read

5 Database Marketing Strategies You Can Implement Now

Five practical ways entrepreneurs can stay top of mind with the people who already know them: email, VIP offers, customer-list ads, reviews and referrals, and online classes.

Marketing Renegades
From Darin
BE HELPFUL
Content & Visibility2 min read

The Best Marketing Tactic Might Be to Be Helpful

A lot of marketing fear disappears when the goal changes from impressing people or chasing leads to simply being useful to somebody.

Marketing Renegades
Renegade Playbook
MINIMUM VIABLE
Marketing Systems2 min read

Minimum Viable Marketing: Two Words That Cut Through Overwhelm

When marketing gets too complicated, reduce the campaign to the smallest version that can actually run. Then let repetition teach you what to improve.

Marketing Renegades
From Darin
THE TACTICS TRAP
Marketing Systems3 min read

The Tactics Trap: Why Optimization Keeps Entrepreneurs Stuck

A better script, funnel, webinar, tool, or tactic can feel like progress. Sometimes it is just a very sophisticated way to avoid launching the thing.

Marketing Renegades
Field Notes
135K ORGANIC IMPRESSIONS
Content & Visibility5 min read

I Posted Nearly 200 Times in One Month. Here’s What Happened.

I wanted to know whether consistent organic publishing was actually worth the effort, so I put it to the test. The results changed how I think about content distribution.

Marketing Renegades
Renegade Playbook
WORK YOUR DATABASE
Database Marketing3 min read

Your Database Is Probably Your Best Untapped Marketing Asset

Before chasing the next lead source, look at the people who already know you. A simple database marketing rhythm can create more conversations without constantly starting from zero.

Marketing Renegades
Deep Dive
ONE IDEA → MANY ASSETS
Content & Visibility3 min read

One Piece of Content Can Become a Marketing System

Stop treating every post, email, video, and event as a separate job. One strong idea can become content, follow-up, relationship building, and multiple marketing touchpoints.

Rather listen?

The No Fear Marketing Show

Latest episode7:39

5 Database Marketing Strategies You Can Implement Today

Most small business owners are sitting on untapped value in past clients, their sphere, and their database. This episode focuses on practical database marketing strategies you can put to work now.

All episodes →

Turn the idea into a system

Reading about it is step one. Running it is the point.

Renegade CRM gives you the software and the playbooks to put these ideas to work, for $99 a month. Or join the free community and steal more ideas first.